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The many promises of mobile marketing in Africa

Africa is a unique landscape when it comes to mobile marketing. Boasting a population of 1.2 billion across 54 different…

Economy is going bundle, so now what?

We know you’ve noticed it: Customers don’t pay for VAS services from their airtime like they used to. Billing and…

If content is king, content design is prime minister

Sorry for the terrible analogy, we promise, the article is better. In January 1966, Bill Gates coined an expression that…

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